Email Popups: 5 Don’ts To Prevent Annoying

HOME / AutoResponder Resources / Email Popups: 5 Don’ts To Prevent Annoying

Welcome guest. Table of Contents

Have a nice day!


  1. Don’t appear too fast

One of the biggest turn-offs of using an email popup is the time it appears on your website. If you don't want to be annoying to your website visitors, never let an email popup appear first thing upon landing on your website.

In line with research conducted by Whole Whale, the instant appearance of a popup as soon as a visitor arrives on your website disrupts their browsing experience. This abrupt intrusion can be viewed as both invasive and bothersome, as it deprives users of the opportunity to engage with your content. Therefore, it's advisable to refrain from having an email popup be the very first thing visitors encounter upon landing on your website.

This will be very distracting as people usually land on your website already looking forward to a certain type of information.

When your email popup appears immediately right after a website visitor has landed on your page, the chances of your email popup getting closed immediately are incredibly high. People just want to get straight to what they are looking for.

According to research featured in Entrepreneur, the constant and frequent appearance of email popups can disrupt the user experience, causing irritation and intrusion that discourages visitor engagement with your website's content. To ensure a positive experience for your visitors, it's essential to avoid subjecting them to this inconvenience. People generally prefer a straightforward path to find the information they seek without unnecessary interruptions.

So instead, have your autoresponder set the email popup to appear only after at least 1 minute has passed. A clever way that most people use is to trigger the email popup to appear when a website visitor is trying to leave your page.

  1. Don’t make it hard to close your popup

As an email marketer, you may be very dedicated to gaining new subscribers. And so, for this reason, you may want your email popup to appear and really grab the attention of whoever is seeing it.

But if you make your email popup very difficult to close, this will greatly affect the credibility of your brand or website. Your visitors will think you are such a desperate little marketer and their respect will drop.

And as such, the chances of them wanting to sign up for your mailing list will be lower. With all of that said, don’t make your email popup difficult to close.

Make sure the X mark is clearly visible and not too small to click with a finger (in case someone sees your website on a smartphone). Having credibility is more important than being desperate when it comes to email marketing.

  1. Don’t reappear so many times

Have you yourself ever landed on a website and notice that the email popup appears and reappears a few times during the time you are browsing the page? If you have, I’m pretty sure you found that quite annoying, right?

As outlined in the Host Gator article, excessive reappearance of email popups can significantly disrupt the user's browsing experience on your website. Picture a situation where a visitor closes a popup, only to have it resurface instantly, depriving them of the opportunity to interact with your content. Such an encounter can be exasperating and has the potential to deter visitors from your website.

This is especially the case if you are not particularly interested in joining any mailing list. So, if you realise just how annoying that whole experience was, try not to do it yourself on your website.

The general people will only feel that an email popup that appears and reappears a few times is really an annoying experience. They have seen your email popup the first time and if they closed it, it was because they were not that interested.

Maybe not this time anyway. But if your email popup is persistent, people might never sign up anyway because now they see your marketing as annoying.

  1. Don’t be pushy or rude

Good email marketing is actually more about good positive feelings. This is especially the case when thinking about attracting new subscribers. After all, your website visitors may just not know that much about you, right?

You could be a new, small, unknown brand. So, how do you attract people into joining your cause? By creating a positive feeling in them, of course. Give your best impression forward and be charming.

When people feel with their intuition that you are a brand or company that makes them feel a positive feeling, they are more likely to join your mailing list.

Because now they want to know more about you and what you do and what interesting things you have to offer. With all of that said, it is important that your use of language is friendly but professional.

Never be rude or condescending lest people will be put off by your attitude.

  1. Don’t fail to deliver your incentive

Lastly, it is very important to deliver as your email popup says. Your email popup may have offered a very interesting incentive for a visitor to join your mailing list. You must ensure that the incentive can really get delivered.

For example, one of the most common email popup incentives is a free PDF of something you have to offer, right? Usually, a download link will be sent to the email address that has been used for signing up.

In this scenario, make sure that your download link actually works and that the file isn’t corrupted. The chances of this happening are low, but never zero. So, you have to make sure that you really deliver.

The same goes for other kinds of incentives like discount codes, free shipping, and bonuses with purchases. It is important to deliver your incentive so people don’t feel like you have scammed them.

Hope you enjoy reading "Email Popups: 5 Don’ts To Prevent Annoying" :)


One Fresh and Fun Ideas for your Newsletter

Customer Reviews

Customer reviews are also famous for making the newsletter attractive and informative. These not only engage the readers but also influence their decisions. Especially, when you are marketing a product through newsletter these customer reviews prove a lot helpful. Always keep in mind to start these types of newsletters with a description of the products and then provide the customer reviews about these products.

These reviews shape the buying decision of the readers and tell them the worth of the product. The invention of the internet and global competition among businesses has increased the importance of these types of newsletters. The importance of these reviews increases if you provide a picture of the product in the newsletter. This picture will help you explain the product and help the customers to understand its qualities easily. Readers turn into buyers after reading these reviews. Sometimes, these reviews also prove helpful for you in refining the product.


Here Is The One Auto Responder Tip That Would Turn Every Article You Send Out Into A Cart Item

Offer products training

Many people are eager to develop. As such, they appreciate relevant training. And when you offer it as a bonus after or before purchase lesson, then they will willingly join.

When your autoresponder provides training manuals and materials to clients, the uptake of such products would likely increase. But in the real sense, the details are already in the operator's manual, and all you are doing is bringing it out.

Therefore, you are not spending any more than you have already incurred. You are merely highlighting the salient features of the handling of the product. Further, by sequencing the critical elements of the product and providing links to additional information, you boost your subscribers? loyalty.

This gesture elicits numerous benefits to you. First, the details are freely available on the manual, so all you commit is your time. Secondly, it’s likely to enhance sales of the particular product in review. And lastly, it improves viewership in your portal.

One Tip For Designing Effective HTML Emails

The Unsubscribe button

You may think it sounds counter-intuitive to deliberately put up a button that allows your subscribers an option to unfollow your news, but there is a virtue in it. The thing that makes this option essential is connected to your reputation. It is about how well you are doing and later on if you ever decide to recalculate the cost of using your email client (which you should), putting up an Unsubscribe button helps you to cut costs off spending on people who are no longer interested in your stuff.

Another thing about subscription and unsubscription is that, if for example, you leave out the Unsubscribe button your recipient might as well choose to block your email address. This is really bad because you could be marked as spam and eventually rank lower in reliability check. It is much better to keep your focus and spending on people who are really interested in what your service and product has to offer.


One Automated Email You Should Be Sending Today

We Love Hearing from You (Recommendations)

This is a way to ensure the customers that you are trying hard to customize the products as much as you can to suit the buyer’s needs.

These days, people don’t only want the products they need but they also want their involvement. It hadn’t been possible in the past when there was no internet. Today, businesses have used this easy mode of communication to involve their customers in decision making.

But how? Simply by asking for the recommendations from the customers. These emails have a powerful feeling of involvement and value. It ensures that your business is more about solving customer’s problems and fulfilling their needs the way they want instead of just making money by selling all sorts of products.

These emails serve an important purpose. When a customer suggests something about a product, he/she develops a feeling of association with it. This is what keeps him/her waiting for more from your side. This is what strengthens the bond between the brand and the customer.