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As stated by Digital Response, your welcome and confirmation emails serve as the initial chance to establish the foundation for your relationship with your audience. These…

Unlike transactional emails, broadcast emails (sent to a group of people ? usually your list of subscribers) ? are naturally understood to help in nurturing…

Valentine’s Day comes once in a year and the more reasons marketers must do everything possible to make the most out of it! Valentine’s Day…

This should be approached carefully failure to which you are done for. A great way to kick start your email marketing campaign in spring is…

Maintain relevance Before sending out an email, ensure that the message is relevant to the recipient. The message must offer your customer important information. Note…

Among many other things, two things tend to dictate the effectiveness of an email marketing campaign the colors used and the content. When trying to…

Content is key If you want to maintain your subscribers, you must always create remarkable email content. Give your current readers a reason to forward…

The negative image of the company or business: There are some businesses that take the benefit from the autoresponders in a negative sense, they use…

Now, here are some great tips for setting up an effective autoresponder sequence which will give the benefits to enjoy that is offered by this…

Autoresponder is a software application that is smartly designed for the purpose of e-mail marketing. Sending emails manually to big lists can be quite tedious,…