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When it comes to email marketing, you want to use a call-to-action. This is the number one thing that will garner you the fast subscriber…

During the pursuit of new email subscribers, optins are your best friends. An optin allows visitors to your website a chance to join your mailing…

Black Friday is just around the corner and your subscribers would love to get reminders. But even more exciting than reminders are our promotional emails.…

Email marketing has become a super integral part of modern business. In fact, even if you aren’t necessarily a company and you are selling yourself—your…

Knowing that email marketing boasts the highest return on investment, it is a no-brainer that many businesses have decided to take full advantage of this…

Are you the type of business that deals with selling stuff that needs time to sell? Yes, there are things like luxury goods and others…

Back in the day, when email marketing was still in its infancy, people didn’t have the option to send out automated emails. And as such,…

First of all, we need to acknowledge that mobile-friendly should incorporate elements of lightness. Yes, even if you are super certain that we have entered…

Depending on the type of email that you are sending out, you should consider using personalisation. This method has become common practice and most email…

We all know that an email’s subject line contains the first few words of your email that can immediately be seen by your email’s recipients.…