The Role Of ESPs In Email Deliverability

Before coming into the topic everyone should know one thing. “What is ESP?” ESP is the acronym for Email Service Provider. ESP is an email…
Google Analytics helps a lot with all the analyzing stages of your email marketing campaign. First, it tracks the responses to all your emails. Here…
  A lead nurturing email is when a consumer is sent a series of emails once they take a certain action. It is a whole…
  Email conversions are when the receiver takes action or the percentage of subscribers who complete a goal or action. We have listed the top…
  A follow-up email is sent to someone you’ve contacted once before. Those emails help marketers to remind customers of their carts to ensure increased…
Email subscribers are those who have given permission to any company to send them emails. Email subscriptions help businesses to grow and improve their conversion…
Email blast or e-blast is used in email marketing, which helps simultaneously send the same email message to a large list of people. But people…
Wrong words can ruin your email marketing campaigns; similarly, the right words can do wonders for marketing and email marketing. We have found the 5…
A/B Testing is a marketing experiment and very helpful with campaign planning and procedures. However, there are many things marketers need to correct that could…
The subject of your email is that one text that determines if the email will be opened or dumped into the trash, which is why…